GBR BRANDS — A NEW DIGITAL ERA FOR WORLD RECORDS On 26–27 January 2027, Istanbul will host the presentation of a new digital platform for the registration, verification and international recognition of world records under the auspices of GBR. The platform will introduce modern digital technologies into the world record registration system and expand international access to GBR. International Headquarters: World Book of Records for Asia and Africa Sharjah, United Arab Emirates. EVERY RECORD IS A HISTORY.